Restaurant marketing that gets more powerful every month!
About
Welcome to Viral Snowball which is a website that shows small businesses how to rapidly build an email marketing list. Doing so allows you to leverage this important asset and generate greater levels of profits from your clients or customers. Our job is to grow your email list and liaise with your customers via newsletter to maximize your business potential.
A little about me
What I do now is rather different from what I did in the past. I used to be a partner in a financial services company, advising individuals and small companies about their financial arrangements including arranging loans, mortgages, investments, pensions, and tax planning.
After over 20 years I found my interest flagging in that particular area, but it is great to be involved in assisting companies again in an entirely different role. Outside of work I love traveling (Brazil, Scotland, and Bulgaria in the last 12 months), and Australia coming soon! I like to ramble (on foot rather than with my mouth), am a big music fan, and play drums and guitar (poorly).
Why help?
I will never forget starting a business with my former work partner. The company that employed us had gone bust, but we could see that if we created a new business it would work if we worked hard and hung in there. We both had to borrow money from our parents and for a year or so we teetered on the brink. We learned that there is a fine line between survival and success. Having been in that situation has made me want to help other businesses especially as so many have been hit hard by the pandemic and the general business environment that we face now. Survival has never been so pressing for small businesses.
The aim of the site
The main purpose of the site is to get employers to understand the power of email marketing and why it is so important for them. We see that many businesses pay little attention to this area, although they may carry out the odd marketing campaign. In our view, email marketing beats other forms of marketing hands down, in terms of the low costs involved, the precision of the targeting, and the fact that an email list is a business asset. If you run an advert in a newspaper, once the advert is out of date, you retain no asset.
The ideal businesses we can help with include restaurants, cafes, hotels, hairdressers, driving instructors, pet shops, solariums, etc. Whilst we are UK based there is no reason for us not to help businesses based outside the UK.
Our prize draw software allows for the email list to grow fast by encouraging customers to get their friends and family to also participate in campaigns thereby creating a "viral snowball effect". We arrange follow-up newsletters with special offers to cement the businesses' relationship with their customers creating a win-win result for the business and their customers.
Please contact us
If you would like to learn more about how we can help your business or if you have any questions, feel free to contact me and I will be more than happy to help you out.
All the best,
Alexander Gall
Viral Snowball