Alex

Hello again, restaurant owners! Ready to dive deeper into the world of Google Business Profile (GBP) optimization? We are going to show you how to improve your Google listing by tapping into the 2023 Whitespark survey. Our previous article covered the main ways of improving your Google business profile. We now turn to strategies that are […]

Hey there, restaurant owners! Welcome to the world of Google Business Profile (GBP) optimization. We’re about to embark on a journey, guided by the insights from the 2023 Whitespark survey. Whitespark produces an annual survey of the ranking factors that make up a successful Google Business Profile (formerly called Google My Business). They survey the […]

Most of us are familiar with the menu we receive at a Japanese restaurant. Often it is less of a menu than a large booklet with page after page with images of dish after dish. We have to admit though that is helpful. We barely have to read anything, but can keep flipping to the […]

Never has the hospitality industry and in particular, the restaurant business been in such a state of flux. Huge changes have come in a very short time period. It goes without saying that the arrival of Covid 19 was a sea change in the workings of restaurants. Covid soon bought total lockdown after an interim […]

Think of this for a minute. I send an email message to 10 friends. Those friends send a message to 10 further friends. If that transaction happened 10 times, 10 billion emails would have been sent. That is more than the world’s population; in fact, there are less than 5 billion email accounts in existence.Why […]

We are living in an ever more competitive hospitality world, where restaurants have had to jump through many hoops to survive the Covid pandemic. Now, perhaps as a follow-on from that, the world seems to have been plunged into a cost-of-living crisis with customers generally faced with less disposable income. The question of “how to […]